Your WordPress Site Is Not Ranking Because Nobody Optimised It for Search
WordPress SEO is not just installing Yoast and calling it done
Most WordPress sites are published with default settings that actively work against search rankings. Images uncompressed. Schema missing. Robots.txt blocking AI crawlers. Page speed problems baked in from day one. I fix all of it and set up the right architecture for local rankings from the ground up.
Rank Math Configuration
Rank Math setup and full configuration for local businesses: sitemap, schema, focus keywords, breadcrumbs, and Open Graph. Most sites have Rank Math installed but configured wrong, which means their schema is missing or their canonical tags are misconfigured.
Proper setup mattersSchema Markup in Page Head
LocalBusiness, FAQPage, Service, Person, and BreadcrumbList schema installed in the page head, not the body. Google and AI crawlers read head-placed schema first. This is the difference between AIO eligibility and being ignored by AI search entirely.
AIO eligibilityWordPress Speed Optimisation
Image compression, lazy loading, browser caching via LiteSpeed Cache or WP Rocket, render-blocking resource removal, and hosting configuration review. AI crawlers have a 200ms TTFB tolerance. A slow WordPress site is a site AI search ignores mid-crawl.
Sub-200ms targetAI Crawler Permissions
Most WordPress robots.txt files block or simply do not permit GPTBot, ClaudeBot, and PerplexityBot. I add explicit allow rules for all major AI crawlers, so your WordPress site gets indexed by every search surface, not just traditional Google.
ChatGPT visibilityMobile-First WordPress Design
Google indexes your mobile site first. Most WordPress themes are mobile-responsive but still fail the mobile usability test because of tap target sizes, font sizes, and layout shifts. I audit and fix every mobile issue that affects Core Web Vitals scores.
Core Web VitalsService-Area Page Architecture
WordPress makes it easy to build service pages, but most local businesses build them wrong. I plan the three-tier structure: location pages, service pages, and city-service combination pages, all with unique content, proper internal linking, and location-specific schema.
Local ranking structureWordPress SEO questions I get asked most
Is WordPress good for SEO?
WordPress is one of the best platforms for SEO when configured correctly. It supports full schema markup, fast hosting, proper permalink structures, and powerful SEO plugins like Rank Math. The problem is that most WordPress sites are published with default settings that are not optimised for search. The platform is capable. The default setup is not.
Should I use Rank Math or Yoast for WordPress SEO?
For local businesses in 2025, Rank Math is the stronger choice. It includes more schema types in the free version, has better local SEO module configuration, supports FAQ and HowTo schema out of the box, and integrates more cleanly with Google Search Console. I configure Rank Math for every client site I work on.
How long does WordPress SEO take to show results?
Technical WordPress fixes like schema, speed, and AI crawler access can produce visible results in four to eight weeks. Content improvements take three to six months to fully compound. The fastest wins come from fixing technical issues that are actively suppressing rankings, which most WordPress sites have in some form.
Stop losing customers to competitors who outrank you
I audit your GBP, citations, website, competitors, and AI search visibility. Written findings within 5 business days. No sales call. No commitment required.
100% free, no commitment, written findings in 5 days, I respond within 24 hours